Wobble is all about extra fun for your pet. The wobbling action adds an extra dimension to the challenge of licking the treat from the dimpled surface, greatly enriching and prolonging the pleasurable feeding experience. Textured surfaces promote pleasurable licking action, which generates saliva helping protect your pet's teeth and gums. Helps calm and soothe your pet by helping release endorphins through the promotion of licking. Can be used to promote slower eating, which in turn reduces bloating and stops gulping. The shape makes feeding take longer and is perfect for making lickable treats.